The usability of the website refers to ease use of the website which is an integral part of having an online presence.
Nowadays, websites are becoming a featured pack with more interactive features and are often overlooked is its usability.
Researches have released many guidelines for web development on website usability and based on these guidelines, here is the checklist.
#1. Defining goals
The first thing is the website should establish it’s the primary goal of the website should be established.
This will depend on the industry you serve and operate or the service you provide.
#2. Providing useful content
Content is considered the important element of a website, Also display content that easy to read and is useful for the users to answer the questions.
#3. Understand user’s expectation
Research shows that usability of the greatly depends on how it is organized and easy usability.
So make sure that the website is highly intuitive and well structurally organized so that it’ easy for the customers to react on your website and meet your consumer’s expectation.
#4. Make the information easy to locate.
If the website has all the information which a user needs but difficult to locate for the users then the information is useless.
IT is most important o ensure that all the information is easy to locate.
Also, customers don’t take efforts to search info on your website but choose the next best option.
#5. Design an interactive Homepage
The homepage is the most important page among the rest of the pages. and it’s a necessity to create a good looking homepage and which encourages visitors to engage further with your website.
And this should clearly explain what you do/offer.
#6. Establishing Credibility
Most of the websites mainly in E-commerce Website, they enhance credibility by designing the website in such a way that has a set of frequently asked questions and answers, citation of the resources, and linking the site to other credible sources.
And these FAQs will help your visitors in having more clarity in your website.
#7. Visitors remember you!
All the pages can independently contain the needed information for users to perform the required tasks.
Also, research says that users can remember information they observe on your website.
But hey don’t exactly compare and analyze have information, but take the necessary content they want.
#8. Minimizing the waiting period
The website should not take more than 20 seconds to load and research says that 47% of the users expect the webpage to load in less than 2 seconds.
Look there is a huge difference and if the page is designed to time-out let the users know before the session expires.
It session happens then provide them with sufficient information.
The information present on the website should be in a useful format and also in a printable format that is readable online.
Providing links that are helpful to save and download the documents you provide if applicable.
#10. Operating across platforms
Taking into consideration the various operating systems, browsers and screens. The website created should be responsible and different sized ranging from desktop monitors to smartphones for user’s comfort.
This it is very much important to follow these user guidelines for website usability to improve better user experience and to generate more valuable leads.
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